Uncle Macs burger co.

Project Spotlight: Uncle Mac's Burger Co.

Discover our creative journey with Uncle Mac's Burger Co., a project that took us on a nostalgic trip to 1980s American 'burger joint' culture.

Brief: Capturing 1980s Burger Joint Charm

Our task was to create a standout logo and branding that transported viewers to the heyday of American burger joints. The goal? To evoke the vibrant spirit of the '80s.

Logo & Branding: A Timeless Emblem

We crafted an attention-grabbing logo that encapsulated the essence of Uncle Mac's while paying homage to the 1980s. The result was a logo that captured the era's magic while remaining timeless.

Imagery: Immersive Visuals

To enhance the Uncle Mac's experience, we produced mock-up-style visuals including ‘in store’ style branding, packaging, and staff uniforms.

Promo Video: Sizzle and Savory Delights

Our social media ‘short’ video showcased the sizzle and savoury delight of Uncle Mac's burgers. With a skilled chef at work, we highlighted the care and quality that set Uncle Mac's apart. We added an American style soundtrack and added some extra sizzle in the sound design.

Our work transformed Uncle Mac's into a vibrant embodiment of 1980s American 'burger joint' culture. Join us as we unveil more projects that epitomise our commitment to create.